Discover
Identify search demand, customer questions, content gaps, competitor visibility and emerging AI-search behaviour.
Be Found Wherever Your
Customers Search.
Amura’s SEO and AEO services connect technical SEO, content strategy, answer engine optimization, generative engine optimization and search analytics through one intelligent growth system. Powered by Amura Intelligence, specialised AI agents continuously identify search opportunities, monitor visibility and improve how your brand appears across traditional and AI-led search.
The Search Challenge
Search Is Changing Faster Than Most SEO Strategies.
94%
Business buyers use AI during the buying process.
15% → 8%
drop in organic clicks when an AI summary appeared
12%
of URLs cited by major AI assistants also appeared in Google's top 10 results.
The Intelligent Search System
One Intelligence Across Search, Content and Conversion.
Amura Intelligence connects keyword demand, audience questions, website performance, competitor activity, content engagement and conversion outcomes.
Prioritise
Evaluate opportunities based on business relevance, search demand, competitive difficulty, authority potential and likelihood of conversion.
Strengthen
Improve crawlability, indexation, website performance, structured data, entity signals and technical architecture.
Optimise
Improve on-page SEO, entity relevance, internal linking and answer-focused content.
Expand
Build authority through digital PR, backlink strategy, citations and topical coverage.
Activate
Create and optimise pages, content journeys, internal links, direct-answer structures, digital PR and authority signals.
Learn
Connect rankings, AI visibility, engagement, enquiries and revenue outcomes to identify the next best search action.
What Our SEO & AEO Services Include
Everything Needed to Build Search Authority.
SEO Strategy and Consulting
Build a search roadmap aligned with customer demand, business priorities, competitor visibility and commercial opportunity.
Technical Search Foundation
Improve crawlability, indexation, website speed, Core Web Vitals, mobile performance, technical architecture and structured data.
Search Content and On-Page Optimisation
Optimise page structure, keywords, metadata, internal links, semantic relevance and content journeys around customer intent.
Answer Engine and AI Search Optimization
Structure content and strengthen brand signals to improve visibility across featured snippets, People Also Ask, voice search, Google AI Overviews, ChatGPT, Gemini, Perplexity and other answer-led platforms.
Entity, Schema and Machine Understanding
Strengthen brand, product and expertise signals so search engines and language models can understand, connect and cite them correctly.
Link Building and Authority Development
Build credible backlinks, digital PR coverage, citations and industry authority.
Search Analytics
Connect rankings, traffic, AI visibility, engagement, enquiries and revenue contribution through one measurement framework.
Outcomes We Engineer
Measure Search Influence, Not Rankings Alone.
Our search engine optimization services are designed to improve:
- Priority and non-branded search visibility
- Featured answer and AI Overview presence
- Brand mentions across AI-generated answers
- Topical, entity and domain authority
- Qualified organic traffic
- Engagement with high-intent content
- Organic enquiries and conversions
- Search-assisted opportunities
- Search-influenced pipeline and revenue
Proof That Search Creates Business Movement.
Add a relevant case study showing improvement in organic growth, non-branded visibility, qualified traffic, enquiries or revenue.
Global Cloud Infrastructure Leader
AI Overview optimization and non-branded visibility scaling pipeline.
+280%Organic Traffic Growth
45%Share of Voice in AI Overviews
₹18 Cr+Pipeline Influenced
Engineered an integrated SEO & AEO roadmap covering structured data, entity relationships, and conversational answer structures to capture high-intent AI search demand.
Multinational Industrial Equipment
Technical SEO foundation & topical authority expansion.
12000+Page 1 Keyword Rankings
+165%Qualified Enquiries
₹12 Cr+Revenue Generated
Overhauled crawlability, Core Web Vitals, and schema markup while launching a digital PR authority campaign across priority manufacturing markets.
Global Healthcare Provider
Entity optimization and direct-answer engine visibility.
350000+Monthly Organic Visitors
+210%Featured Snippet Captures
40%Lower Acquisition Cost
Structured content clusters around medical intent, strengthening knowledge graph signals and citations across search engines and AI assistants.
FAQs
Frequently Asked Questions
SEO services improve a website’s visibility across search engines through technical optimisation, keyword research, content strategy, on-page SEO, link building and performance analysis.
SEO improves visibility across traditional search results, while AEO focuses on helping content appear in featured snippets, conversational search and AI-generated answers. Both work together to improve discovery and authority.
Generative engine optimization, or GEO, improves visibility across generative search engines by strengthening content quality, entity clarity, authority, structured information and citation potential.
Technical SEO services include crawl and indexation optimisation, Core Web Vitals, website speed, mobile SEO, JavaScript SEO, schema markup, redirects and website migration support.
AI agents support SEO by monitoring technical health, identifying keyword and content gaps, detecting performance anomalies, tracking AI visibility and recommending approved optimisation actions. Human specialists retain control over strategy, content quality and implementation.
Answer engine optimization, or AEO, structures content so search engines and AI-powered platforms can understand and present it as a direct answer to customer questions.
AI search engine optimization improves how a brand and its content are understood, surfaced and cited across AI-led search platforms such as Google AI Overviews, ChatGPT, Gemini and Perplexity.
LLM optimization helps large language models understand a brand’s expertise, products and information through clear content structures, consistent entity signals and credible supporting sources.
Amura Intelligence connects keyword demand, technical performance, content engagement, AI-search visibility and business outcomes. This helps prioritise the SEO and AEO actions with the strongest growth potential.
SEO timelines depend on website authority, competition, technical health and content maturity. Early technical and visibility improvements may appear within a few weeks, while meaningful organic growth usually builds over several months.
Ready to Move Forward
Build Visibility That Extends Beyond Search Rankings.
Amura connects SEO services, answer engine optimization, generative engine optimization, AI search optimization, content strategy and analytics through Amura Intelligence. Its agentic search layer continuously discovers, monitors and prioritises the next best action—helping your brand remain visible wherever customers look for answers.