Unlock Your Growth with Amura

Begin your growth story with Amura, India’s leading Growth Marketing agency with advanced MarTech capabilities. With an industry-leading experience of more than 13 years, we have worked with top healthcare service providers and pharmaceutical brands and helped them scale faster.

Our proprietary growth framework utilises 31+ software throughout the marketing funnel and helps you track and analyse doctor & user journeys. Together with our comprehensive understanding of Rx, OTx, OTC and healthcare services marketing, we offer innovative solutions for 360° business impact and maximum ROI for your healthcare brand.

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200+ Clients 5 Bn + Revenue generated 31+ Softwares In Our Tech Stack

Targeted healthcare marketing services

to transform your healthcare brand digitally. Engage. Educate. Evolve.


Engage the Doctors, Pharmacists, and MRs in a non-intrusive way with informative content..

Our growth-specific marketing strategies offer:

  • MR Tracking System
  • Content Strategy & Customer Engagement Programmes
  • Conduct webinars, WhatsApp/Email outreach, Edetailing
  • Curate to simplified scholarly articles & medical research papers

Our performance-based marketing helps your product stand out in the market with

  • Growth campaigns and content curation
  • E-pharmacies & Affiliate marketing tactics
  • Customer engagement programmes

Our data-driven MarTech solutions include:

  • Creating brand awareness through thought leadership
  • Increasing digital footprint through SEO, Social Media & Website revamp
  • Crafting personalised communications
  • Designing targeted ad campaigns
  • Targeting through hyper localisation

Our Growth Marketing Capabilities

  • Digital Strategy and Analytics

    Market and Buyer Analysis | Marketing Strategy | Communication and Creative strategy | Media Planning | Mixpanel | Google Analytics | Kissmetrics

  • Ecommerce Solutions

    Development | Inventory Management | Payment Gateways | Shopify | Woocommerce | Magento

  • Search Engine Optimization

    Full Suite SEO | Local SEO | Keyword Research | Technical Audit | Link Building | On & Off Page SEO | Content Strategy

  • CRM Implementations

    Consulting | Implementation | Integration

  • Website Development

    HTML | Wordpress | PHP | Drupal | Wix | SquareSpace

  • Paid Media

    Google Ads | Facebook & Instagram Ads | LinkedIn Ads | Amazon PPC | Bing Ads

Backend &
Design & Adaptations

Agile Processes for Quicker TAT

Our in-house resource management platform, iHub is designed to facilitate agile,
data-driven processes. This lets you enjoy quicker turn-around time, quality
delivery, insightful reporting and on-the-go optimizations.


You raise your request via an email to your Single Point Of Contact (SPOC) from Amura.


That SPOC then gets the work done from the internal teams

Quality Checks

The work goes through rigorous quality checks by every team's manager and finally the SPOC


It is emailed back/a download link is sent to you, meeting previous agreed-upon deadlin

Growth Marketing Benefits

Ensure business growth with a digital marketing partner who specializes in Growth Marketing and understands your specific needs.

Get the edge of experienced teams

Dedicated professionals with more than 4000 hours put into your growth story

Get more from your marketing and sales

Power of our full-funnel proprietary growth marketing analytics framework for better business growth

Maximize conversions at optimal spends

Right marketing efforts at optimal spends with growth marketing experiments

Create immersive digital experiences

Well-defined user journey with effective communication for various touchpoints

Get cutting-edge MarTech expertise

Work with the most advanced MarTech team and expert tech leaders with experience in building industry CRMs and large-scale implementations

Partner with the Growth Experts

Growth is in our DNA

Being the pioneers of Growth Marketing in India, we introduced the concept when it was
still in a nascent stage. With over 13 years of expertise, we are one of the best full-funnel
growth marketers in the country today.

STAGE 3 STAGE 2 STAGE 1 Awareness Engagement Retention

Targeting the right audience globally to introduce your brand

  • Develop market mix models
  • Advertising Automation
  • Programmatic Bidding
  • Media strategy through optimized Media Planning
  • Industry Optimized Set-up

Convert leads through effective collaboration & nurturing of potential clients

  • Integrated Live Chat Feature
  • CRM, Call Center & Analytics
  • Intelligent Pipeline Forecast
  • Analyzing data across media campaigns
  • Multiple Drip campaigns for leads

Cultivating brand loyalty through impeccable repeat sales & after-sales service

  • Post Sales process optimizations
  • Loyalty programmes
  • In-built ticket-management software
  • Auto website data sync with ERP/CRM
  • Accelerating the time to first purchase

End-to-end Growth Marketing Services
for the Healthcare Industry

Our performance-driven digital solutions encompass
a wide gamut of comprehensive marketing services
along with industry-leading MarTech offerings.

Our Growth Marketing Work

Read case studies to know how we applied our tech expertise and
Growth Marketing analytics framework to deliver a growth plan for our client.

Case Study Image
PHARMA: Cipla Health
Achieving maximum online sales for ActivKids Immuno Boosters
Tubs sold in just 3 months
Increase in
conversion rate
Increase in
Case Study Image
PHARMA: Skin & Hair Academy
Boosting consumer reach, creating digital branded experiences
Increase in reach
Improvement in page likes
Rise in
Case Study Image
PHARMA: BpinControl
Creating the go-to platform for hypertension through engaging content
12M +
Users On
Organic Sessions
Case Study Image
PHARMA: BabyScience IVF
Building a digital presence in the IVF industry with data-driven solutions
Reduction in Patient acquisition Cost
Increase in Overall Qualification of Leads
Increase in Footfalls

Our Leadership Team

Vikram Kotnis

Managing Director

Vikram Kotnis

Comprehensive experience working with Fortune 500 companies in the US. Co-founded Mortgage Data Systems before moving back to India. Founded Amura with a vision to take marketing from being intuitive to data-driven.

Riddhi Gadhiya

Director - Marketing & Strategy

Riddhi Gadhiya

Worked with more than 500 clients and multiple B2C and B2B industries. Some of the key clients handled over time are Sun Pharma, Cipla, Glenmark, Novozymes. Have helped startups like Boldcare, Stayhappy to grow early in their business stages.

Supriya Kotnis

VP - Human Resources
& Operations

Supriya Kotnis

Immense experience in the US working for Deloitte, Synopsis and tech startups. Consulted for companies like Kaiser Permanente, Visa, American Express & Ford. Experienced in managing large technology implementation process.

Life At Amura

We are a diverse and inclusive bunch of talented teams! We run on a process-driven and people-centric culture because it’s our people that have made Amura what it is today.

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Thank you for reaching out to us. Our team will process your requirement and get back to you shortly. Have a great day ahead!