Amura Labs
True property
"True Properties" is a real-estate Web Portal, the work on which began here at Amura about a month ago. The name itself evinces the picture of a portal that would bring before you the true statistics about properties in India. We propose to design it as a portal keeping in mind that users here are Kings-the drivers of the market.Here at Amura, we believe that it is our duty to provide users with first hand information about the reality trends in specific areas, an entry point to get to know more about builders - how and where do they position themselves in the market today. With a large number of portals turning out to be nothing more than listing sites, completely driven by brokers and builders, True Properties aims at altering the entire ball game within the real-estate space in India. We aim at bringing up an element of transparency into the entire sector. With the ever rising quantity of realtime and intense data generated by our very own users today; we look forward to building user generated trends - Trends accross cities, localities; Trends for builders. Trends that will help end-users actually make decisions.
To talk about the feature list we aim at providing:
1. Free listings - Listings of not just Buyable and Rentable properties; but properties that users just bought. We would like our users to send us the real prices at which they buy properties.
2. A never before seen User Experience.
3. Dashboards and charting.
4. Drill down trending based on city, locality, builder, time-period.
5. Social integration at its best. Users would no longer need to signup with us, they can simply use their existing Facebook, Twitter, Google Ids to engage with us.
6. Social Sharing - Enabling users to share data accross their networks.
7. A first of its kind map integration with information ranging from pin-point location data for properties to complete list of necessary (bus stops, hosps, schools, pubs, multiplexes etc )
8. Users can now have the power of a real property search.
9. User suggestions for best buy, nearby properties, similar properties, most popular, most searched and innumerable such suggestions.
Watch out for this section to know more about True Properties.
Egglr
Egglr - Amura's one-stop-shop for info-total across industry verticals-In an endeavor to provide the best
of best search results relating to your choice area of enquiry, Amura Technologies introduces Egglr as
the ultimate data aggregation tool. As observed and experienced by most users, searches carried out by
means of keywords produce generic results. Egglr aims to provide an intensive probe right to the core of
the subject matter promising delivery of relevant data concurrently calling the ranking system to order.
Working on the logistics of the process for over a month, our experts at Amura have come up with a
cutting edge tool to provide internet users this latest in search engine applications. Further R & D, will
enable us to design a fool-proof system which would eliminate the hitherto long - routed process of
zeroing in to the desired variable.
Being armed with a customized API would enhance the customer-friendly approach of entrepreneurs as
users would be encouraged to access precise information instantaneously, thus directing them to their
choice product. Welcome to Egglr- your complete solution to Internet Marketing.
Flow Chart depicting features incorporated in Egglr

Content AI
Crawlers + categorizer + sentiment mining + content ranking system
Competitive analysis tools
Amura Marketing Technologies has studied and implemented the art and science of using competitive
techniques to place your website at the top of search results. We at Amura Labs, have developed the
best of technical know-how to build value added tools with an objective to establish brand exclusivity
for your corporation- resulting in higher volumes of traffic, increased lead generation and maximized
sales and revenues.
PageRank reflects the importance of web-pages. Harnessing a pragmatic approach for achieving
improved ranking through qualitatively and quantitatively effective linking plus collective intelligence of
the web, gives you a cutting edge advantage over your competitors.
If one or all of the following are your concerns
- How to keep in step with the ever increasing web-structure
- How to ensure better standing over the competitor
- How to find what is missing on the website
Welcome to Amura's Competitive Analysis Tool
Salient features:
- Getting backlinks for all your competitors from Google and Bing
- Analyzing changes in competitors backlinks
- Crawling competitor website and monitoring the differences namely analyzing for new page
additions, content generation and sitemap variation.
- Analyzing keyword performance of competitor with constant monitoring coupled to auto-alerts
for every sharp change.
- Analyzing those web pages which your competitor has new backlinks
- Monitoring your efforts like
- Running keyword campaigns
- Incorporating additions with respect to content, backlinks, website variants
- Checking for enhanced rankings on search engines(spotting unique visitors to the site)
- Integrating with Google Webmasters and Google Analytics.
Quick local Cars
Well designed and content rich websites built around search engine optimization principles provide
excellent marketing reach. Microsites are basically small websites that target specific type of visitors
and such sites are centered on specific products, niche or solutions. These additional sites can work
perfectly to promote the products of the company or specific services offered by the company.
However a microsite may not deliver the expected results if the content is simply duplicated.
Well designed microsites can create excellent brand awareness. These microsites can be effectively
used to carry out specific campaigns and launch particular products or specific events. At Amura
we understand the importance of allowing you to create microsites that preserve the look of your
corporate brand while delivering the desired results. Quick local cars, a content management
software has been specifically designed to meet the needs of the auto sector. The software has been
designed to help you in generating quick websites with integrated inventory. The software can be
used to create microsites for several different car models as well as different dealership locations. So
you can easily create geographically focused microsites to market the products in the relevant local
areas. Such area specific microsite creation can allow companies to enjoy top rankings and improved
lead generation as well as sales conversions.
The software can be easily used and has a simple interface that can allow data integration at car
model as well as trim level. The software also allows for integration of interior as well as exterior
photos and videos as well. The quick local cars software allows for creation of city level pages
and also facilitates map integration. With the software you can have access to a large amount of
data related to the different car models along with car reviews. The built in coupon system allows
the companies to run certain special offers. Our smartly designed software allows you to create
microsites that provide information and addresses specific needs of your customers. With targeted
answers you will have better lead generation and you will find it easier to close these leads and
convert them into actual sales.